Creating a Like Campaign to Show in the Facebook News Feed

Creating a Like Campaign to Show in the Facebook News Feed

Facebook has made a number of changes to the way posts show up in the news feed, especially those from fan pages. While I don’t necessarily agree with the idea of not allowing those who have liked or subscribed to a page access to all of it’s content, I’m also not someone who is against the idea of using campaigns and promotions to boost visibility. One of the things I’ve...

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What is Social Media?

Almost everyone today has at least heard the term “social media.” Quite a number of people utilize social media services in their own lives and businesses. Very few can actually tell you what social media really is. Let’s keep it simple by first looking at the concept of media in general. Media sources are used for communication. Traditional media, as the public is used to viewing it, comes...

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The Pros and Cons of Social Media

The use of the internet for information sharing, otherwise known as Web 2.0, is a phenomena that isn’t going to go away. As such, many businesses and organizations have found themselves searching for ways to incorporate the use of social media into their regular marketing campaigns. There are, of course, both pros and cons to the use of social media. Let’s take a look at a few of the pros...

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5 Tips for Utilizing Social Media in Business

Social media is here to stay, and if you want to utilize any type of social networking in your marketing campaign, you’ll want to make sure you’re making the most of your time and efforts. Here are ten things to keep in mind as you start spending more time online. 5. Remain Focused Don’t start using social networking sites unless you have a specific focus. Are you looking to build your...

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